50,000feet is honored to be named to the Gramercy Institute Agency Short List. The Gramercy Institute selects its roster of agencies based on excellence in financial services brand marketing and communications. The agency list serves as a resource for marketers from leading financial brands.
Based in New York, the Gramercy Institute is the world’s leading network for senior marketers serving the most innovative and respected global financial institutions. Founded in 2002, the organization provides research, analysis, and consulting. It also hosts more than 25 conferences, summits, forums and award shows each year in global financial hubs. In the past year, Gramercy Institute has partnered with brands including Aon, BlackRock, Deutsche Bank, The Guardian and Vanguard, among others.
Founded in 2001, 50,000feet is an independent global brand consultancy and creative agency that develops integrated experiences for some of the world’s most respected B2B and B2C brands. From brand identity systems, marketing communications and advertising to all facets of interactive, 50,000feet combines strategy, design and technology to help brands connect more deeply with their customers. The company has operated as one of the largest agencies of its kind in Chicago and expanded its national footprint with the opening of a New York City office in January 2020.
Since its founding, 50,000feet has developed a depth of expertise and breadth of experience solving complex brand and marketing challenges for financial service organizations, spanning asset and wealth management, FinTech, payments and insurance. Through the agency’s multidisciplinary approach, 50,000feet transforms complex technical data surrounding our clients' businesses into consistently compelling creative solutions. From enterprise brand identity programs and multi-channel, integrated campaigns to marketing programs, digital transformation and customer experience initiatives, 50,000feet understands the financial services industry and helps clients share their story to drive engagement and results.
“We have built a reputation for exemplary strategic thinking that is expressed through exceptional design systems and brought forward across the full spectrum of brand experiences, and we have become globally recognized for the excellence of our work in brand, design and customer experience,” said Jim Misener, Principal and President at 50,000feet. “For our financial client services clients, this means creating memorable and meaningful brand experiences that help to build trust, confidence and engagement with their customers to drive growth and performance. We do this by capturing their vision, conveying their leadership and differentiating them through their competitive advantage.”